In Uruguay, the agricultural landscape is dominated by extensive livestock farming. The high humidity levels and salty air from the Atlantic coast accelerate the oxidation of traditional steel, making galvanized hexagonal wire netting a fundamental requirement rather than a luxury for local farmers.
The market is currently transitioning from basic uncoated fences to more specialized plastic coated chicken wire. This shift is driven by the need to prevent corrosion in intensive poultry farms located in the humid interior regions where traditional zinc coatings often fail prematurely.
Economic stability in the region has led to an increased demand for professional-grade coated chicken wire fence systems that reduce maintenance costs over a 10-year lifecycle, moving away from the "cheap-and-replace" cycle of the past decade.



